Premium campaign reporting AI platform
- AI
- Data Platform
- B2B SaaS
- Sports & Entertainment
Sponsorship reports are manual, generic, and built too late to matter.
View case study →
Design Engineer & Product Leader
Sponsorship reports are manual, generic, and built too late to matter.
View case study →Empowering non technical teams to explore data and build stakeholder ready reports, without SQL, analysts, or a chat window as the product.
View case study →Redesigning the next generation PRESTO POS system for station attendants, improving customer experience and extending capabilities across Ontario transit.
View case study →A game based learning portal with an HTML5 trivia game, social features, and CMS, designed to increase employee knowledge through gamification.
View case study →About me
Origin
Hi, I'm Victor. Over 15+ years I've led product, design, and engineering, most recently as founder and CPO of an AI-native analytics startup, where I set the direction and also build the product myself.
Approach
I bring a founder's mindset that goes beyond design. I look for the real value first, engineer only what earns its cost, and build with the company in mind.
Philosophy
I get excited about products using design to push the boundaries of interaction. The best experiences come from solving something real in a way nobody's quite solved before, inside an established product when it serves the user, or from scratch when it doesn't exist yet.
What's next
I'm invested in how AI is reshaping the way people interact with products, the shifts in human behavior it's driving, and the next generation of communication that comes out of it.



